Press Release

Wave Alpha MMC, The Ultimate Dominator

Penang, 28 February 2017 – Boon Siew Honda announces the top selling model Wave Alpha MMC (Minor Model Change) with more stylish, environmentally friendly and fuel efficiency.

Wave Alpha MMC comes with enhanced emission filtering system which able to produce lesser emission compared to previous model and thus increase its performance as a whole. This model with redesigned color and stripe will definitely catch the eyes of those who are looking for young and cool entry bike yet on premium brand.

Since the first launched in November 2015, Wave Alpha continuously received overwhelming demand from the market and thus it has gained the highest market share and leading in smaller displacement engine CUB market. This is contributed by its fuel economy, product durability and affordable price. Hence, the release of the Wave Alpha MMC will lead Honda to continue dominating the smaller displacement engine CUB market.

On top of new color and strip design, Wave Alpha MMC is also equipped with sporty-look exhaust muffler and comfortable rear grab (cast wheel type only) to enhance the exterior. Boon Siew Honda is confidence to achieve another milestone on this new launched model in 2017.

The Wave Alpha MMC comes with new color: Pearl Nightfall Blue, with existing color such as Pearl Magellanic Black, and Vivacity Red. The showroom price based on two variances from RM 4,535.74 (Drum Brake and Spoke Wheels) to RM 4,927.94 (Disc Brake and Cast Wheels) with 6% GST included. The model comes with two years or 20,000km manufacturing warranty (whichever comes first).

For more information on Honda Wave Alpha MMC

For media enquiries:

Chen William
012 – 499 2494

Tan Mei Pheng
012 – 487 0677

About Boon Siew Honda Sdn. Bhd.

Boon Siew Honda Sdn Bhd, a joint venture company between Honda Motor Co., Ltd. and Oriental Holdings Bhd, began operations in September 2008 with the dual aims to consolidate motorcycle production and sales in Malaysia and to achieve higher customer satisfaction and efficiency. Prior to the emergence of the new company, Boon Siew Sdn. Bhd. was responsible for the manufacturing and wholesale business of Honda motorcycle products in Malaysia. While envisioning collaboration with other Honda companies in worldwide, Boon Siew Honda Sdn. Bhd. will strengthen its competitiveness and strive to provide products and services, exceeding the customers’ expectations.

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