Dato Loh Cheng Yean

For the past decades, Oriental Holdings Bhd and Honda Motor Co., Ltd. enjoyed a meaningful and fruitful partnership with each other on expanding and promoting sales of motorcycles throughout Malaysia, Singapore and Brunei.

Boon Siew Honda Sdn Bhd, a joint-venture company was established in September 2008 to consolidate motorcycle production and sales in Malaysia and achieve higher customer satisfaction and efficiency. Since then, sales of Honda motorcycles had performed very well with Honda No. 1, as always.

Satoshi Okada

As the Managing Director and CEO of Boon Siew Honda Sdn Bhd, I aim to focus on Honda’s 3 Joys; The Joy of Buying, The Joy of Selling and The Joy of Creating. We, at Boon Siew Honda Sdn Bhd, uphold Honda’s belief and desire that customers need to receive a product which exceeds expectations; be engaged in selling and servicing Honda products, thus developing relationships with customers and experience the pride and joy in customers’ satisfaction. The Joy of Creating comes when Honda associates and suppliers produce quality products that exceed customer expectations and experience pride in a job well done.

We are continuously making every effort to strive to be a company that society wants us to exist.

Passion Towards Dreams